Saturday, November 16, 2024

A TURNING POINT?

    A watershed?

    I am a new subscriber to the magazine, the Atlantic. I was informed, more than once, that subscribers will receive only ten magazines during the year. My first two issues have hardly arrived in my mailbox, both on the same day, when the editor-in-chief, Jeffrey Goldberg, announced that because of an increase to over a million subscribers, and a substantial increase in advertising revenue, Atlantic will return to 12 issues per year.

“The greatness of print and especially a print magazine is that it sits still for you,” Goldberg said. “It doesn’t beep and flash and demand that you do things. It’s there to be read and enjoyed. People still derive intellectual and aesthetic pleasure from print.”

    Is this a foretelling that the seekers of news may be running away from the ephemeral internet or television and returning to something that stays put? Words in print cannot be altered -- what you read is there to stay.

    Does this signify a rebound of newspapers and news magazines? The Kansas City Star/Times still throws the morning newspaper in my driveway.

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